Style that’s sustainable: A new fast-fashion formula | McKinsey & Company

“Fast fashion is now a large, sophisticated business fed by a fragmented and relatively low-tech production system. This system has outsize environmental effects: making clothes typically requires using a lot of water and chemicals and emitting significant amounts of greenhouse gases. “

http://www.mckinsey.com/business-functions/sustainability-and-resource-productivity/our-insights/style-thats-sustainable-a-new-fast-fashion-formula?cid=sustainability-eml-alt-mip-mck-oth-1610

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